An overview of Fiat-Chrysler’s 2019 Ram 1500 truck
In 2016, Fiat-Chrysler faced falling sales, and it placed third in the automobile industry. It was then that Fiat-Chrysler’s CEO Sergio Marchionne announced that all their manufacturing assets in the continent, except those in Mexico and Canada, would concentrate on manufacturing jeeps and Ram trucks. The company decided to not produce new cars in order to consolidate the jeeps and pickup trucks segment from the Ram division.